
Branding and packaging design
Gallery
I designed not only the app but also the branding, packaging, instruction manual, our quarterly slide decks and our final poster that is now hung on the walls of the UCSB engineering hall. Coming up with the branding of the product was such a fun time, and really set the tone of our brand and stand out from the others in the Capstone cohort.
We came up with the name and tagline as a team, and I took care of the rest:)
Packaging mockup
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Brand colors
Designing the Instruction Manual
The more realistic the better
For our final presentation and demo, I created the user manual and packaging for our device and I think it really impressed the judges that we have a (almost) fully marketable product.
Chaos
Designing and building until 2am
So many late nights and cooking (?) to test the product. Did we cook just to appease the judges?